While working for Studio Co2 I had the opportunity to Design an alternative travel guide to London called ‘Peggie Lee Loves London’ (Peggie Lee is a miniature poodle). I established a layout style for all the pages to create some continuity. I was then able to inject a lot of personality into each double page spread to reflect the fun nature of the book and to make each spread distinctly different. This gave the book a smart yet eclectic and alternative feel which was well received by the client.